{"title":"Our Favourites","description":null,"products":[{"product_id":"the-classic-knit-oat-fleck","title":"The Classic Knit | Oat Fleck","description":"\u003cp class=\"MsoNormal\"\u003eThe Classic Knit pairs refined simplicity with premium comfort.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eKnitted in pure organic cotton, it is naturally breathable, with an intentional fit that supports your little one's natural movement and play. Soft, flexible, and easy to wear, it offers the kind of comfort and freedom that quickly makes it their favourite. \u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eAnd because you already carry so much, it's thoughtfully made for you, too: Simple to care for, free from fussy fastenings, easy to slip on and off, and perfectly trans-seasonal. \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFinished with spaced trim banding at the neckline, cuffs, and waist, this beautiful knit comes in Oat Fleck: a creamy-oat base softly speckled with subtle, colourful flecks that add a quiet charm and pair effortlessly with any outfit.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eIt's the piece you'll reach for day after day. \u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Playful Comforts","offers":[{"title":"Oat Fleck \/ 3-6m","offer_id":43011813736561,"sku":null,"price":74.95,"currency_code":"NZD","in_stock":false},{"title":"Oat Fleck \/ 6-9m","offer_id":43033863028849,"sku":null,"price":74.95,"currency_code":"NZD","in_stock":false},{"title":"Oat Fleck \/ 9-12m","offer_id":43033863061617,"sku":null,"price":74.95,"currency_code":"NZD","in_stock":true},{"title":"Oat Fleck \/ 12-18m","offer_id":43033863094385,"sku":null,"price":74.95,"currency_code":"NZD","in_stock":true},{"title":"Oat Fleck \/ 2y","offer_id":43033871286385,"sku":null,"price":74.95,"currency_code":"NZD","in_stock":false},{"title":"Oat Fleck \/ 3y","offer_id":43033871319153,"sku":null,"price":74.95,"currency_code":"NZD","in_stock":false},{"title":"Oat Fleck \/ 4y","offer_id":43033871351921,"sku":null,"price":74.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9360\/4209\/files\/Playful-Comforts-Launch-Final-Imagery-Hi-Res-64.jpg?v=1772270563"},{"product_id":"the-classic-knit-hat-oat-fleck","title":"The Classic Knit Hat | Oat Fleck","description":"\u003cp\u003eThe Classic Knit Hat is warmth and timeless simplicity - a beautiful essential for your little one's wardrobe. \u003c\/p\u003e\n\u003cp\u003eKnitted in soft, pure organic cotton, it offers a comfortable, breathable layer when the air turns cool, without adding bulk to their little moving bodies.\u003c\/p\u003e\n\u003cp\u003eEasy to slip on and off, it keeps things simple as you adjust for warmth when temperatures shift - whether they're moving freely, resting in the stroller, or nestled into a carrier or carseat.\u003c\/p\u003e\n\u003cp\u003eOat Fleck features a creamy oat base with a subtle colourful fleck - pairing effortlessly with the rest of their wardrobe and making everyday dressing feel considered, not complicated. \u003c\/p\u003e\n\u003cp\u003eCalm. Practical. Thoughtfully simple. The finishing touch you'll quietly admire every time you look at them. \u003cbr\u003e\u003c\/p\u003e","brand":"Playful Comforts","offers":[{"title":"Oat Fleck \/ S","offer_id":43020665192561,"sku":null,"price":44.95,"currency_code":"NZD","in_stock":true},{"title":"Oat Fleck \/ M","offer_id":43020665913457,"sku":null,"price":44.95,"currency_code":"NZD","in_stock":true},{"title":"Oat Fleck \/ L","offer_id":43020665946225,"sku":null,"price":44.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9360\/4209\/files\/Playful-Comforts-Launch-Final-Imagery-353.jpg?v=1772269904"},{"product_id":"the-essential-crew-seashell","title":"The Essential Crew | Seashell","description":"\u003cp\u003eThe Essential Crew is your reliable favourite - designed for everyday comfort without compromise. \u003c\/p\u003e\n\u003cp\u003eCrafted from 95% organic cotton with a touch of elastane for gentle stretch, it's soft, breathable, and built for movement - giving your little one the freedom to play, explore, and relax in complete comfort. \u003c\/p\u003e\n\u003cp\u003eDesigned with simplicity at its heart, The Essential Crew keeps things effortless for you. Quick to pull on and off, durable and simple to care for, and beautifully minimalist - it's the piece you'll keep reaching for. \u003c\/p\u003e\n\u003cp\u003eMade for comfort, ease, and everyday adventures. The Essential Crew is the everyday layer your baby will truly live in. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eSeashell\u003cbr\u003eA soft coastal neutral - light, effortless, and quietly timeless.\u003c\/p\u003e","brand":"Playful Comforts","offers":[{"title":"Seashell \/ 3-6m","offer_id":43020685770865,"sku":null,"price":59.95,"currency_code":"NZD","in_stock":true},{"title":"Seashell \/ 6-12m","offer_id":43020693733489,"sku":null,"price":59.95,"currency_code":"NZD","in_stock":true},{"title":"Seashell \/ 12-18m","offer_id":43020693766257,"sku":null,"price":59.95,"currency_code":"NZD","in_stock":true},{"title":"Seashell \/ 18-24m","offer_id":43020693799025,"sku":null,"price":59.95,"currency_code":"NZD","in_stock":true},{"title":"Seashell \/ 2y","offer_id":43020693831793,"sku":null,"price":59.95,"currency_code":"NZD","in_stock":false},{"title":"Seashell \/ 3y","offer_id":43020693864561,"sku":null,"price":59.95,"currency_code":"NZD","in_stock":false},{"title":"Seashell \/ 4y","offer_id":43020693897329,"sku":null,"price":59.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9360\/4209\/files\/Playful-Comforts-Launch-Final-Imagery-18.jpg?v=1771919374"},{"product_id":"the-essential-trouser-daybreak","title":"The Essential Trouser | Daybreak","description":"\u003cp\u003eThe Essential Trouser is freedom of movement and effortless comfort combined. \u003c\/p\u003e\n\u003cp\u003eCrafted from 95% organic cotton with a touch of elastane, they're soft, breathable, and made to move with your little one - from quiet rest, to learning to roll, right through to big adventures. A comfortable fit keeps them secure without restriction, while functional pockets add a gorgeous little detail for small treasures and simple play that your little one will love. The Essential Trouser is your baby's most reliable everyday piece. \u003c\/p\u003e\n\u003cp\u003eThese trousers are just as practical for you, too. Beautifully minimalist and designed to last, they slip on and off with ease, are versatile across seasons and styles, and hold their shape through repeated wear. And because life with little ones is busy enough, they're machine washable and easy to care for. \u003c\/p\u003e\n\u003cp\u003eSoft, unrestricted comfort for them, and simple, reliable ease for you - The Essential Trouser is the considered essential your little one will wear on repeat. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eDaybreak\u003cbr\u003eReflects the softness of early morning skies - light, airy, and gently peaceful. \u003c\/p\u003e","brand":"Playful Comforts","offers":[{"title":"Daybreak \/ 3-6m","offer_id":43020707528817,"sku":null,"price":49.95,"currency_code":"NZD","in_stock":false},{"title":"Daybreak \/ 6-12m","offer_id":43020763431025,"sku":null,"price":49.95,"currency_code":"NZD","in_stock":false},{"title":"Daybreak \/ 12-18m","offer_id":43020763463793,"sku":null,"price":49.95,"currency_code":"NZD","in_stock":false},{"title":"Daybreak \/ 18-24m","offer_id":43020763496561,"sku":null,"price":49.95,"currency_code":"NZD","in_stock":false},{"title":"Daybreak \/ 2y","offer_id":43020763529329,"sku":null,"price":49.95,"currency_code":"NZD","in_stock":true},{"title":"Daybreak \/ 3y","offer_id":43020763562097,"sku":null,"price":49.95,"currency_code":"NZD","in_stock":true},{"title":"Daybreak \/ 4y","offer_id":43020763594865,"sku":null,"price":49.95,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0663\/9360\/4209\/files\/Playful-Comforts-Launch-Final-Imagery-171.jpg?v=1771917234"}],"url":"https:\/\/playfulcomforts.com\/collections\/frontpage.oembed","provider":"Playful Comforts","version":"1.0","type":"link"}